Gustin’s 1968 Denim is a true testament to American craftsmanship, made from deadstock selvedge denim sourced from Cone Mills’ iconic White Oak plant. This premium 13.5oz denim strikes the perfect balance—heavy enough for durability, yet versatile for year-round wear. Its deep indigo hue and raw, crisp texture showcase the richness of high-quality selvedge denim that only gets better with age. While competitors typically retail similar jeans for $200+, Gustin offers this iconic fabric for just $109, making it a rare piece of American denim history at an unbeatable price. It’s no wonder the 1968 became a favorite among premium denim brands. Click here to get your pair.